Those with ties to BYU or Utah like to think of their rivalry as one of the country's great hates.

It is, at least, one of the most unique, according to sports psychologist Dr. Keith Henschen, who works with Olympic teams, the Utah Jazz, many pro sports stars and athletes from both schools.

Henschen grew up in Indiana, schooled at Ball State and IU. He's been to an Ohio State-Michigan game and traveled the world in the name of sport. He took a professor's position at Utah in 1971 and is an LDS convert.

"It's just different," he says. "I've found that fascinating all the time I've been here.

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